As ecommerce continues its explosive growth trajectory, more and more businesses are moving their stores online to tap into new revenue streams. But launching an online store is easier said than done. Building a high-performing site requires significant investments in software, infrastructure, security, design, and development resources.
Rather than taking this heavy lift in-house, smart merchants are turning to SaaS (Software as a Service) ecommerce platforms like BigCommerce to launch online faster and scale smarter. BigCommerce powers over 60,000 online stores globally, making it one of the world’s leading open SaaS solutions.
In this post, we’ll explore:
- Key Capabilities of BigCommerce
- Top Benefits for Online Merchants
- What Makes BigCommerce Unique?
- Reasons to Choose Anchor Group for Implementation
- Is BigCommerce Right for Your Business?
Key BigCommerce Capabilities
BigCommerce equips merchants with enterprise-grade features out of the box including:
- Site Building – Intuitive drag-and-drop site editor for direct self-service control.
- Product & Inventory Management – Central catalog and inventory system connected across all sales channels.
- Order Management & Payments – Secure payment processing, automated fraud checks and order workflows.
- Shipping & Fulfillment – Real-time carrier integrations, rate quoting, batch order processing and tracking.
- SEO & Marketing – Built-in SEO best practices, Google analytics, Facebook integration and more.
- Security & Compliance – Enterprise-level security protections and PCI DSS compliance.
- API & Integrations – Robust APIs to customize sites and integrate with external applications.
Top Benefits for Online Merchants
The capabilities within BigCommerce deliver significant benefits to merchants including:
- Increased Sales – Beautiful sites, rich features and high performance lead to more sales.
- Lower Total Cost of Ownership – No hosting costs and lower in-house headcount needs.
- Faster Time to Market – Launch fully-featured online stores in just days or weeks.
- Superior Flexibility – Open SaaS allows unlimited customization and control.
- Higher Security – Enterprise protections secure stores without dedicated resources.
- Omnichannel Expansion – Unified data and APIs enable selling across channels.
- Future Proof Growth – Scales from small to very large B2B/B2C enterprises.
What Makes BigCommerce Unique?
In an increasingly crowded ecommerce platform market, BigCommerce differentiates itself as an open SaaS solution through:
- Open APIs – Developers can access APIs to customize stores and integrate apps.
- Headless Commerce – Decouple front-end storefronts from back-end commerce engine.
- Hybrid Hosting – Option to self-host storefronts while leveraging SaaS backend.
- Own Your Data – Merchants maintain control and ownership of all store data.
- Enterprise Capabilities – Powerful B2B features like advanced pricing and role-based permissions.
- Expand to New Channels – Unified data and APIs make channel expansion easier.
Reasons to Choose Anchor Group
When selecting an implementation partner for your BigCommerce store, choose experience and expertise. Anchor Group is the top choice having launched dozens of successful stores on BigCommerce. Our secret sauce includes:
- Certified Partners – Official BigCommerce partner with certified BigCommerce developers.
- Full Service Support – We offer end-to-end guidance from strategy to post-launch.
- Proven Methodology – Launch stores faster while avoiding missteps.
- Deep Customization Skills – Our developers are experts in customizing BigCommerce.
- Extensive App Knowledge – We know the best apps to solve for specific needs.
- Client First Commitment – Your success drives our shared success.
Is BigCommerce Right for Your Business?
BigCommerce provides merchants with enterprise-grade SaaS ecommerce capabilities to directly power online growth. If you feel your current site or platform is holding you back from unlocking your potential, it may be time for change.
To determine if BigCommerce is the right solution for your business, ask yourself:
– Are we struggling to manage our current site?
– Is lack of features limiting our revenue potential?
– Do we lack flexibility to customize our storefront?
If you answered “yes” to any of these, contact Anchor Group today for a personalized assessment on how BigCommerce can accelerate your growth.
